So here it is – September… when some of us begin to think about changing leaves and cooler temperatures. Others get a real jump on the season with thoughts of holiday shopping…. But those of us who work in healthcare …
Rev UP Your Practice Marketing Mojo with Open Enrollment Read More »
You can’t swing a jump rope without the concept of AI popping up. AI = Artificial Intelligence. Think Hal, the computer from 2001 A Space Odyssey. He ends up learning so much he actually takes over the world. So much …
Every profession worth its salt is led by a certification organization that lays out its foundational best practices and ethics. Certification is one of any specific profession’s definers, helping to distinguish it from other professions and outlining its benefit to …
Every successful business has a relevant USP at the core of its marketing. “USP” is an acronym that’s thrown around frequently by marketers because it’s integral to their work. But there’s no sense in throwing one around unless it’s accurately …
An Effective USP Attracts New Clients to Your Practice Read More »
At a recent checkup appointment with a new (to me) primary care doctor, a stranger in a lab coat came into the exam room but didn’t introduce himself. He sat down at the computer and began to ask me questions, …
Who ARE You? Jason Makes the Case for a Name Tag Read More »
When you’re ready to choose a coach or mentor for your practice, there are some specific attributes you’ll want to look for to be sure the person you choose is capable of helping you. Review these carefully, edit them at …
How to Choose the Right Mentor or Coach for Your Professional Practice Read More »
The simple answer: maybe it can, but maybe it can’t! But, if you know there’s something you could be doing more effectively or efficiently, or if your professional care management / advocacy practice just isn’t growing as you wish it …
How Can Coaching or Mentoring Help Your Practice? Read More »
